Cowboys Stadium will have Victoria's Secret store

Rich Schultz - Getty Images

Jerry Jones continues his plan for world domination by agreeing to a first-of-its-kind pairing between the clothing line and his new stadium.

How many times have you went to a football game and felt the need to buy lingerie?

If you're like most people, the answer is probably never. Nevertheless, Jerry Jones is happy to take any more of your money you feel like spending if you ever happen to be at Cowboys Stadium.

The Cowboys owner / GM / president / assistant coach / PR spokesman announced on Friday that the team would be teaming up with Victoria's Secret to open up a new store at the stadium:

"Well, we've got some beautiful places out at that stadium, some gorgeous surroundings, and nothing would be nicer than to have the showing of pretty clothes," Jones said on a local sports radio show. "We've got the atmosphere and the forum to model and really show some pretty clothes and have them involved relative to sports and relative to the Cowboys, so why not?"

The better question is, what product couldn't Jones throw a star on and sell at a 100% mark-up?

My only advice: if you're going to have Broadway-style prices, you had better not be putting on an off-Broadway play on the field.

Trending Discussions

X
Log In Sign Up

forgot?
Log In Sign Up

Forgot password?

We'll email you a reset link.

If you signed up using a 3rd party account like Facebook or Twitter, please login with it instead.

Forgot password?

Try another email?

Almost done,

Join SB Nation Dallas

You must be a member of SB Nation Dallas to participate.

We have our own Community Guidelines at SB Nation Dallas. You should read them.

Join SB Nation Dallas

You must be a member of SB Nation Dallas to participate.

We have our own Community Guidelines at SB Nation Dallas. You should read them.

Spinner

Authenticating

Great!

Choose an available username to complete sign up.

In order to provide our users with a better overall experience, we ask for more information from Facebook when using it to login so that we can learn more about our audience and provide you with the best possible experience. We do not store specific user data and the sharing of it is not required to login with Facebook.